Generally when we think of reclaimed, repurposed and recycled design, the image is one of thriftiness, resourcefulness and the environment. It’s an unsexy image that is still anathema to high net worthers who do not often (let’s be honest) have sustainability as a top priority. But how about we don’t call it sustainable for a minute… because this trend is now hitting the upper echelons and in the hands of global luxury brands and young designers it’s something quite different. And in the hands of artisans the otherwise unloved becomes fresh and new, interesting and unique.